In a genius advertising campaign for their fruit flavored vodkas, Smirnoff has introduced peelable bottles. These very limited edition bottles (promo kits only) have a lemon, strawberry and passion fruit “peel” to match the flavor of the vodka. Btw, Smirnoff vodka is ChugBuzz’s vodka of choice when on a limited budget and mixing it with something that will completely mask the flavor. (via and )